#a43390 ≈ Deep Plum
#a43390 is a color from the magenta family, with medium lightness and moderate saturation. In the RGB model it is made of 64.31% red, 20% green and 56.47% blue; printed in CMYK it uses 0% cyan, 68.9% magenta, 12.2% yellow and 35.69% black. Its hue angle is 310.62°, with 52.56% saturation and 42.16% lightness in HSL. It sits between warm and cool, and is often associated with creativity, boldness and individuality. Designers typically use it for beauty and cosmetics, creative studios and brand accents. White text on this color reaches a contrast ratio of 6.08:1 (WCAG AA). The closest named color is Deep Plum (#8e4585), ΔE 5.16.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #993399 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.1227 |
Shades
#a43390 mixed progressively with black.
Tints
#a43390 mixed progressively with white.
Tones
#a43390 mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-a43390 {
color: #a43390;
}
.bg-a43390 {
background-color: #a43390;
color: #ffffff;
}
.border-a43390 {
border: 2px solid #a43390;
}
:root {
--color-primary: #a43390;
--color-primary-rgb: 164 51 144;
--color-primary-hsl: 311 53% 42%;
}
.gradient-a43390 {
background: linear-gradient(135deg, #a43390, #a43358);
}
.shadow-a43390 {
box-shadow: 0 8px 24px rgb(164 51 144 / 0.35);
}
Deep Plum
#a43390 rgb(164, 51, 144) hsl(311, 53%, 42%) Deep Plum
#33a447 rgb(51, 164, 71) hsl(131, 53%, 42%) Shamrock Green
#90a433 rgb(144, 164, 51) hsl(71, 53%, 42%) Apple Green
#3390a4 rgb(51, 144, 164) hsl(191, 53%, 42%) Bondi Blue