#ad3c19 ≈ Rust
#ad3c19 is a color from the brown family, with low lightness and strong saturation. In the RGB model it is made of 67.84% red, 23.53% green and 9.8% blue; printed in CMYK it uses 0% cyan, 65.32% magenta, 85.55% yellow and 32.16% black. Its hue angle is 14.19°, with 74.75% saturation and 38.82% lightness in HSL. It is a warm color, often associated with reliability, warmth and earthiness. Designers typically use it for cafés and coffee brands, rustic and natural styles and brand accents. White text on this color reaches a contrast ratio of 6.11:1 (WCAG AA). The closest named color is Rust (#b7410e), ΔE 3.66.
Description generated from the measured properties of this color.
| HEX | |
|---|---|
| RGB | |
| RGB percent | |
| CMY | |
| CMYK | |
| HSL | |
| HSV / HSB | |
| Web safe | #993300 |
| CIE-LAB | |
| XYZ | |
| xyY | |
| CIE-LCH | |
| CIE-LUV | |
| Hunter-Lab | |
| OKLab | |
| Binary | |
| Decimal | |
| Relative luminance | 0.1219 |
Shades
#ad3c19 mixed progressively with black.
Tints
#ad3c19 mixed progressively with white.
Tones
#ad3c19 mixed progressively with gray.
Text in this color
Background in this color
Border in this color
.text-ad3c19 {
color: #ad3c19;
}
.bg-ad3c19 {
background-color: #ad3c19;
color: #ffffff;
}
.border-ad3c19 {
border: 2px solid #ad3c19;
}
:root {
--color-primary: #ad3c19;
--color-primary-rgb: 173 60 25;
--color-primary-hsl: 14 75% 39%;
}
.gradient-ad3c19 {
background: linear-gradient(135deg, #ad3c19, #ad8619);
}
.shadow-ad3c19 {
box-shadow: 0 8px 24px rgb(173 60 25 / 0.35);
}
Rust
#ad3c19 rgb(173, 60, 25) hsl(14, 75%, 39%) Rust
#198aad rgb(25, 138, 173) hsl(194, 75%, 39%) Bondi Blue
#19ad3c rgb(25, 173, 60) hsl(134, 75%, 39%) Kelly Green
#3c19ad rgb(60, 25, 173) hsl(254, 75%, 39%) Zaffre