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#E40407

#e40407 ≈ Lust

  • red
  • Lightness: medium
  • Saturation: vivid
  • Warm
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#e40407 is a color from the red family, with medium lightness and vivid saturation. In the RGB model it is made of 89.41% red, 1.57% green and 2.75% blue; printed in CMYK it uses 0% cyan, 98.25% magenta, 96.93% yellow and 10.59% black. Its hue angle is 359.2°, with 96.55% saturation and 45.49% lightness in HSL. It is a warm color, often associated with energy, passion and urgency. Designers typically use it for food and restaurant brands, sales and promotions and call-to-action buttons. White text on this color reaches a contrast ratio of 4.86:1 (WCAG AA). The closest named color is Lust (#e62020), ΔE 3.16.

Description generated from the measured properties of this color.

HEX
RGB
RGB percent
CMY
CMYK
HSL
HSV / HSB
Web safe#cc0000
CIE-LAB
XYZ
xyY
CIE-LCH
CIE-LUV
Hunter-Lab
OKLab
Binary
Decimal
Relative luminance0.166

Complementary

  1. #e40407
  2. #04e4e1

Split complementary

  1. #e40407
  2. #04e471
  3. #0477e4

Analogous

  1. #e40477
  2. #e40407
  3. #e47104

Triadic

  1. #e40407
  2. #07e404
  3. #0407e4

Tetradic

  1. #e40407
  2. #e4e104
  3. #04e4e1
  4. #0407e4

Square

  1. #e40407
  2. #77e404
  3. #04e4e1
  4. #7104e4

Monochromatic

  1. #4e0102
  2. #990305
  3. #e40407
  4. #fc393c
  5. #fd8486

Shades

#e40407 mixed progressively with black.

  1. #e40407
  2. #cd0406
  3. #b60306
  4. #a00305
  5. #890204
  6. #720204
  7. #5b0203
  8. #440102
  9. #2e0101
  10. #170001
  11. #000000

Tints

#e40407 mixed progressively with white.

  1. #e40407
  2. #e71d20
  3. #e93639
  4. #ec4f51
  5. #ef686a
  6. #f28283
  7. #f49b9c
  8. #f7b4b5
  9. #facdcd
  10. #fce6e6
  11. #ffffff

Tones

#e40407 mixed progressively with gray.

  1. #e40407
  2. #da1013
  3. #d01d1f
  4. #c6292b
  5. #bc3637
  6. #b24244
  7. #a84e50
  8. #9e5b5c
  9. #946768
  10. #8a7474
  11. #808080

Readable text 4.86:1 AA ✓ AA Large ✓ AAA ✕ AAA Large ✓
Readable text 4.32:1 AA ✕ AA Large ✓ AAA ✕ AAA Large ✕

Achromatopsia #717171 ≈ 0.003% of males
Achromatomaly #ac5959 ≈ 0.001% of males
Protanopia #615500 ≈ 1.01% of males
Deuteranopia #928100 ≈ 1.27% of males
Tritanopia #fc0010 ≈ 0.0001% of males
Protanomaly #a64201 ≈ 1.08% of males
Deuteranomaly #b86500 ≈ 4.63% of males
Tritanomaly #f3000d ≈ 0.0002% of males
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Text in this color

Background in this color

Border in this color

Text color
.text-e40407 {
  color: #e40407;
}
Background
.bg-e40407 {
  background-color: #e40407;
  color: #ffffff;
}
Border
.border-e40407 {
  border: 2px solid #e40407;
}
CSS variables
:root {
  --color-primary: #e40407;
  --color-primary-rgb: 228 4 7;
  --color-primary-hsl: 359 97% 45%;
}
Gradient
.gradient-e40407 {
  background: linear-gradient(135deg, #e40407, #e47104);
}
Colored shadow
.shadow-e40407 {
  box-shadow: 0 8px 24px rgb(228 4 7 / 0.35);
}

#e62020 Lust ΔE 3.16 #d40000 Rosso Corsa ΔE 3.52 #e30022 Cadmium Red ΔE 4.52 #ff0000 Red ΔE 5.81 #ff0800 Candy Apple Red ΔE 5.99 #cf1020 Lava ΔE 6.14 #c80815 Venetian Red ΔE 6.40 #1bfbf8 Inverted #717171 Grayscale 

Lust
#e40407  rgb(228, 4, 7)  hsl(359, 97%, 45%)  Lust
#04e4e1  rgb(4, 228, 225)  hsl(179, 97%, 45%)  Bright Turquoise
#07e404  rgb(7, 228, 4)  hsl(119, 97%, 45%)  Malachite
#0407e4  rgb(4, 7, 228)  hsl(239, 97%, 45%)  Medium Blue